Communication strategies as a way of forming the Image of commercial organizations
Thecontent of communication strategies in commercial organizations is revealed on the material of the Internet sites of PAO "Sberbank" and PAO "VTB Group", the positive image is shown
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| Главные авторы: | , |
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| Format: | Статья |
| Sprog: | English |
| Udgivet: |
IEEE
2018
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| Fag: | |
| Online adgang: | http://apps.webofknowledge.com/full_record.do?product=WOS&search_mode=GeneralSearch&qid=14&SID=E1UydfjF9YiY38ek5xJ&page=1&doc=1 https://dspace.ncfu.ru:443/handle/20.500.12258/2486 |
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| Summary: | Thecontent of communication strategies in commercial organizations is revealed on the material of the Internet sites of PAO "Sberbank" and PAO "VTB Group", the positive image is shown |
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