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Communication strategies as a way of forming the Image of commercial organizations

Thecontent of communication strategies in commercial organizations is revealed on the material of the Internet sites of PAO "Sberbank" and PAO "VTB Group", the positive image is shown

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Hauptverfasser: Lugovoy, D. B., Луговой, Д. Б.
Format: Статья
Sprache:English
Veröffentlicht: IEEE 2018
Schlagworte:
Online Zugang:http://apps.webofknowledge.com/full_record.do?product=WOS&search_mode=GeneralSearch&qid=14&SID=E1UydfjF9YiY38ek5xJ&page=1&doc=1
https://dspace.ncfu.ru:443/handle/20.500.12258/2486
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spelling ir-20.500.12258-24862020-07-10T07:53:24Z Communication strategies as a way of forming the Image of commercial organizations Lugovoy, D. B. Луговой, Д. Б. Communication strategies The image of commercial organizations PR of banking institutions The target audience Thecontent of communication strategies in commercial organizations is revealed on the material of the Internet sites of PAO "Sberbank" and PAO "VTB Group", the positive image is shown 2018-07-26T12:08:08Z 2018-07-26T12:08:08Z 2018 Статья Lugovoy, DB; Lugovaya, EA. Communication Strategies as a Way of Forming the Image of Commercial Organizations // PROCEEDINGS OF THE 2018 IEEE COMMUNICATION STRATEGIES IN DIGITAL SOCIETY WORKSHOP (2018 COMSDS). - 2018. - Стр.: 36-38 http://apps.webofknowledge.com/full_record.do?product=WOS&search_mode=GeneralSearch&qid=14&SID=E1UydfjF9YiY38ek5xJ&page=1&doc=1 https://dspace.ncfu.ru:443/handle/20.500.12258/2486 en PROCEEDINGS OF THE 2018 IEEE COMMUNICATION STRATEGIES IN DIGITAL SOCIETY WORKSHOP (2018 COMSDS) application/pdf application/pdf IEEE
institution СКФУ
collection Репозиторий
language English
topic Communication strategies
The image of commercial organizations
PR of banking institutions
The target audience
spellingShingle Communication strategies
The image of commercial organizations
PR of banking institutions
The target audience
Lugovoy, D. B.
Луговой, Д. Б.
Communication strategies as a way of forming the Image of commercial organizations
description Thecontent of communication strategies in commercial organizations is revealed on the material of the Internet sites of PAO "Sberbank" and PAO "VTB Group", the positive image is shown
format Статья
author Lugovoy, D. B.
Луговой, Д. Б.
author_facet Lugovoy, D. B.
Луговой, Д. Б.
author_sort Lugovoy, D. B.
title Communication strategies as a way of forming the Image of commercial organizations
title_short Communication strategies as a way of forming the Image of commercial organizations
title_full Communication strategies as a way of forming the Image of commercial organizations
title_fullStr Communication strategies as a way of forming the Image of commercial organizations
title_full_unstemmed Communication strategies as a way of forming the Image of commercial organizations
title_sort communication strategies as a way of forming the image of commercial organizations
publisher IEEE
publishDate 2018
url http://apps.webofknowledge.com/full_record.do?product=WOS&search_mode=GeneralSearch&qid=14&SID=E1UydfjF9YiY38ek5xJ&page=1&doc=1
https://dspace.ncfu.ru:443/handle/20.500.12258/2486
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