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Communication strategies as a way of forming the Image of commercial organizations

Thecontent of communication strategies in commercial organizations is revealed on the material of the Internet sites of PAO "Sberbank" and PAO "VTB Group", the positive image is shown

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Bibliographic Details
Main Authors: Lugovoy, D. B., Луговой, Д. Б.
Format: Статья
Language:English
Published: IEEE 2018
Subjects:
Online Access:http://apps.webofknowledge.com/full_record.do?product=WOS&search_mode=GeneralSearch&qid=14&SID=E1UydfjF9YiY38ek5xJ&page=1&doc=1
https://dspace.ncfu.ru:443/handle/20.500.12258/2486
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