Пропуск в контексте
Using modern information technologies in product promotion

Using modern information technologies in product promotion

The authors study the issues of integrating modern information computer technologies into marketing processes of the company and into the system of product promotion. Theoretical analysis and generalization of the notion “strategy of promotion” are performed, and peculiarities of development of this...

全面介绍

Сохранить в:
书目详细资料
Главные авторы: Krivorotova, N. F., Криворотова, Н. Ф., Marakhovskaya, G. S., Мараховская, Г. С., Popova, Z. A., Попова, Ж. А., Ryabov, V. N., Рябов, В. Н.
格式: Статья
语言:English
出版: Springer Verlag 2018
主题:
Elements of marketing complex
Information technologies
Marketing complex
Promotion of products
Strategy of promotion
Information use
在线阅读:https://www.scopus.com/record/display.uri?eid=2-s2.0-85048590762&origin=resultslist&sort=plf-f&src=s&sid=e5cbf39abeea7c1d1d89cbb85e49e5ee&sot=aff&sdt=a&sl=174&s=AF-ID%28%22North+Caucasus+Federal+University%22+60070541%29+OR+AF-ID%28%22Stavropol+State+University%22+60070961%29+OR+AF-ID%28%22stavropolskij+Gosudarstvennyj+Tehniceskij+Universitet%22+60026323%29&relpos=7&citeCnt=0&searchTerm=
https://dspace.ncfu.ru/handle/20.500.12258/3147
标签: 添加标签
没有标签, 成为第一个标记此记录!

因特网

https://www.scopus.com/record/display.uri?eid=2-s2.0-85048590762&origin=resultslist&sort=plf-f&src=s&sid=e5cbf39abeea7c1d1d89cbb85e49e5ee&sot=aff&sdt=a&sl=174&s=AF-ID%28%22North+Caucasus+Federal+University%22+60070541%29+OR+AF-ID%28%22Stavropol+State+University%22+60070961%29+OR+AF-ID%28%22stavropolskij+Gosudarstvennyj+Tehniceskij+Universitet%22+60026323%29&relpos=7&citeCnt=0&searchTerm=
https://dspace.ncfu.ru/handle/20.500.12258/3147

相似书籍