How country image affects intention to visit a destination: Evidence from russian tourists visiting switzerland
The paper examines how country image affects the intention to visit a destination by means of a quantitative study conducted in Russia. It specifically explores the mediating influence of psychological destination image, functional destination image, and attitude towards the destination between coun...
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https://www.scopus.com/record/display.uri?eid=2-s2.0-85062690038&origin=resultslist&sort=plf-f&src=s&st1=%09How+country+image+affects+intention+to+visit+a+destination%3a+Evidence+from+russian+tourists+visiting+switzerland&st2=&sid=b8deacca0d59cd63cc055c565877a1ee&sot=b&sdt=b&sl=127&s=TITLE-ABS-KEY%28%09How+country+image+affects+intention+to+visit+a+destination%3a+Evidence+from+russian+tourists+visiting+switzerland%29&relpos=0&citeCnt=0&searchTerm=https://dspace.ncfu.ru/handle/20.500.12258/5061