Psychology of advertising textbook
The course of lectures is compiled in accordance with the requirements of the State Educational Institution and includes the theoretical aspect of the topics studied within the framework of the discipline, questions and tasks for preparing students for practical classes. It is intended for undergrad...
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| Главный автор: | |
|---|---|
| Формат: | Книга |
| Язык: | Russian |
| Опубликовано: |
Ставрополь
СКФУ
2023
|
| Online-ссылка: | https://e.lanbook.com/book/386537 https://e.lanbook.com/img/cover/book/386537.jpg |
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| 008 | 240216s2023 ru gs 000 0 rus | ||
| 040 | |a RuSpLAN | ||
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| 084 | |a 76.006.5:88 я73 |2 rubbk | ||
| 245 | 0 | 0 | |a Psychology of advertising |b textbook |c Filippovich E. I. |
| 260 | |a Ставрополь |b СКФУ |c 2023 | ||
| 300 | |a 98 с. | ||
| 504 | |a Библиогр.: доступна в карточке книги, на сайте ЭБС Лань | ||
| 520 | 8 | |a The course of lectures is compiled in accordance with the requirements of the State Educational Institution and includes the theoretical aspect of the topics studied within the framework of the discipline, questions and tasks for preparing students for practical classes. It is intended for undergraduate students studying in the direction of 37.03.01 Psychology, in the direction (profile) «Psychological counseling» | |
| 521 | 8 | |a Книга из коллекции СКФУ - Экономика и менеджмент | |
| 521 | 8 | |a СЭБ | |
| 100 | 1 | |a Filippovich E. I. | |
| 856 | 4 | |u https://e.lanbook.com/book/386537 | |
| 856 | 4 | 8 | |u https://e.lanbook.com/img/cover/book/386537.jpg |
| 953 | |a https://e.lanbook.com/img/cover/book/386537.jpg | ||