Prospects for marketing management in the context of artificial intelligence development
The most important elements of marketing management are the analysis, planning, implementation, and control of activities designed to meet the consumer needs of target groups of buyers. The chapter deals with the issues of artificial intellectualization of marketing, when artificial intelligence (AI...
Guardado en:
Autores principales: | , , , |
---|---|
Formato: | Статья |
Lenguaje: | English |
Publicado: |
Information Age Publishing
2022
|
Materias: | |
Acceso en línea: | https://dspace.ncfu.ru/handle/20.500.12258/19039 |
Etiquetas: |
Agregar Etiqueta
Sin Etiquetas, Sea el primero en etiquetar este registro!
|